Marketing & Communications beyond Covid-19
As the restrictions begin to lift and we start to get back to “normal”, whatever that new normal looks like, companies and organizations will need to be sure they are communicating clearly with their audience about what to expect. Everyone has some sort of modifications to the way we do business moving forward: the amount […]
How Brick and Mortar Stores Win at Local SEO
Local SEO can seem overwhelming, but if you keep to these basics, you’ll see results SEO, or Search Engine Optimization, is the practice of implementing strategies and content to help your site rank better on search engines like Google.com. If you can get your website to rank #1 for a search like “lawn companies near […]
Add Quality and Emotion to Your Marketing Life: Why Hiring a Videographer Can Change Your Brand for the Better
These days, marketers everywhere are are realizing more and more that visual mediums – be it pictures, videos, or even short ‘boomerang’ style clips – are getting more and more clicks, views, likes, and shares. Because of this, there’s a huge push to be able to provide these sorts of visual mediums on our social […]
A quick tour of the marketing trends of 2019
As marketing experts, this is the time of year when we’re asked about trends – what are you seeing for this year, what’s hot? While we don’t have a magic crystal ball, we typically see a build up toward the most effective marketing strategies. Here are a few trending concepts to keep in mind when […]
Get Scrappy With It
One of the goals I set for myself after attending The Global Leadership Summit last year, was to incorporate more white space into my schedule. Juliet Funt, the founder and CEO of WhiteSpace at work said, “busyness kills creativity” and it hit me. My hardworking lifestyle was had my work life out of balance and […]