We try to update The Spark at least monthly.
With a tightening in the economy, marketing departments are being asked to find ways to cut expenses. While most marketing professionals would not advise drastically
Website, Social Media, and E-Marketing – OH MY! As technology evolves – fads come and go; marketers have the challenge of finding ways to communicate
SSL Certificates use to be recommended only for websites that collected sensitive personal information, passwords and credit cards, but we are recommending that all sites
In my last post, we covered the social media sites – Facebook – Twitter – LinkedIn –Instagram – Snapchat, Google+, Tumblr and Pinterest. Now you
Unless you have been living under a rock, you have heard of social media. Social media is defined by Webster as, “websites and applications that
For many of us, publicity and promotions usually conjure up a list of activities such as boosted social media posts, articles, awards, promotional announcements or
More specifically, make it rain donations and grants. I wish I could tell you that there is a magic recipe to achieving fundraising goals for
The Marketing Blues – How to get over them When I worked as a sole marketer at an organization, I would find myself so busy
A Google Alert is a free tool that allows the user (anyone with internet) to set up customized email alerts regarding specific search criteria. It
Everyone wants to be the next big thing. They want to be the Uber and the Netflix of the world that are game changers. Reality
By: Julie Beem, MBA Spreading collaborative “love” doesn’t have to be confined to alliances with other businesses. Local and national non-profits are always looking for
While everyone would like to be all things and do everything for everyone, that is impossible. There are only so many hours in a day,
