What do you want to be when you grow up?
“I used to tell people that when I grew up I was going to be a pediatrician. Why? Because I loved being around kids and I quickly learned that is was a pleasing answer for adults to hear… Now I think it is one of the most useless questions an adult an ask a child
Posted by Christa Nelson, MBA | Posted in a spark, creating a spark, sparking something new | Tags: Book Review, brand identity, brand promise, Branding, KISS, marketing, Pivot, Strategic Planning |